Everything on Crumbl Cookies by Will Ayers
Crumbl Cookies was first established in 2017 in Logan, Utah. It was started by two cousins Jason McGowan, and Sawyer Hemsley. In 2018 and the years following the company took off after the company gained lots of popularity on the platform Tik Tok. Crumbl started off in one location in Utah, and now has stores all over the United States residing in 47 states. Crumbl Cookie specializes in, you guessed it… making cookies.
Each week there are new flavors that come back or return, having six flavors of cookies each week. Crumbl takes suggestions from their customers and they constantly are putting out new flavors that are wanted.
Crumbl Cookie was able to gain mass popularity by their unique advertising techniques. The company targeted teenagers and younger members of society and made getting Crumbl a trend across the United States. Crumbl has a tik tok account where they announce their flavors, and also a weekly youtube upload in which the “unbox” their flavors. On Tik Tok, it was also a trend to try the weekly flavors and post what they thought about them which made lots of people want them. Overall, Crumbl Cookies has been a huge hit, partially due to the unique and popular advertising.
The store started off strictly selling cookies; however, recently Crumbl Cookie has expanded and started making ice cream flavors that they now sell in stores. The ice cream flavors are all based off of past cookies flavors and incorporate actual bits of cookies they make.
This week’s flavors consist of six flavors. The first being original Milk Chocolate Chip which is the only cookie that is out every week. The second flavor of the week Strawberry Cake, which is a warm strawberry and vanilla cookie topped with strawberry flavored cream cheese frosting. The third flavor out this week is Chocolate Pumpkin Cookie, a dark chocolate cookie filled with cookie and cream pieces, topped with pumpkin spice cheesecake frosting. The next flavor is Cookie Butter White Chip, a warm cookie butter cookie and white chocolate chips. Buckeye brownie is yet another cookie made with chocolate frosting, peanut butter frosting and a chocolate cookie. The last is classic sugar cookie, which is a vanilla cookie topped with pink almond frosting. Make sure you go try this week's Crumb Cookie flavors!
Each week there are new flavors that come back or return, having six flavors of cookies each week. Crumbl takes suggestions from their customers and they constantly are putting out new flavors that are wanted.
Crumbl Cookie was able to gain mass popularity by their unique advertising techniques. The company targeted teenagers and younger members of society and made getting Crumbl a trend across the United States. Crumbl has a tik tok account where they announce their flavors, and also a weekly youtube upload in which the “unbox” their flavors. On Tik Tok, it was also a trend to try the weekly flavors and post what they thought about them which made lots of people want them. Overall, Crumbl Cookies has been a huge hit, partially due to the unique and popular advertising.
The store started off strictly selling cookies; however, recently Crumbl Cookie has expanded and started making ice cream flavors that they now sell in stores. The ice cream flavors are all based off of past cookies flavors and incorporate actual bits of cookies they make.
This week’s flavors consist of six flavors. The first being original Milk Chocolate Chip which is the only cookie that is out every week. The second flavor of the week Strawberry Cake, which is a warm strawberry and vanilla cookie topped with strawberry flavored cream cheese frosting. The third flavor out this week is Chocolate Pumpkin Cookie, a dark chocolate cookie filled with cookie and cream pieces, topped with pumpkin spice cheesecake frosting. The next flavor is Cookie Butter White Chip, a warm cookie butter cookie and white chocolate chips. Buckeye brownie is yet another cookie made with chocolate frosting, peanut butter frosting and a chocolate cookie. The last is classic sugar cookie, which is a vanilla cookie topped with pink almond frosting. Make sure you go try this week's Crumb Cookie flavors!